Crown Meadows Winery
The assignment was to create a complete branding assignment for a fictional winery, Crown Meadows Winery. I used Adobe Illustrator and InDesign to develop a cohesive brand identity, including a brand guide, logo, wine labels, and a business card. The goal was to create a brand that feels young, modern, and approachable, while still reflecting the elegance of a winery. I designed a hand-drawn crown logo and a brighter color palette to help attract a younger crowd, including older Gen Z and Millennials. One of the main challenges was maintaining consistency across all materials, which I solved by building a detailed brand guide with clear rules for color, typography, and logo usage. My goal was to think beyond a single design and create a full visual system that works consistently in real-world use.
Crown Meadows
Brand Guide
Business Card
Crown Meadows Wine Bottle Labels and Mockups
